sábado, 30 de junho de 2012

Article: When the LO tells a Story

Hello! Aqui está a tradução para o inglês do artigo na íntegra!

Friends, enjoy it!!!

Article: When the LO tells a Story

Well, the scenario subject may be no news in scrap in this moment we are, with so many papers to cut of literal of figures to “create a scene”.
From some time now, I’ve been seeing that this trend is evolving from a fashion to a style inside of our little world, and that’s good because, to make a scenario, we don’t actually need papers with them…
Another interesting thing about scenarios is that they usually have “becauses”, which are nothing more than the concept behind an LO, its story and symbolisms, and this more abstract and individual belongs with the “becauses” of the person who’s doing the job…
That’s what I call conceptual scrap…

And I’ll show in this article that there are different ways to visualize and assemble your scenario. I’ll describe 07 categories here.
Take a look:

1ª Start from the title - namely, the title is where the story starts to be told. The scenario only makes sense when we have the title, we only understand the scenario from the title.

LO - Enquanto isso (Meanwhile, 2010)

While life in the sea happens and I rest under a coconut tree, the clothes dry under the sun…

LO – Mom, Think I’m having visions (2010)

With my cat’s funny little face, he could be having visions with dogs from outer space, kk…

LO – Tô Morando Sozinha, iupiiiii!!! (I’m living on my own, yaaay!!!, 2008)

Without the title, the concept could go on unnoticed.

LO – I live out of this world (2010)

Este é um cenário em close-up, não parece cenário, mas é...
This is a close-up scenario, it may not look like a scenario but it is...

2ª Scenarios created from decorative papers and elements made by the person herself - Scenarios made with retails.

LO – City of Angels (2009)

 LO – Viver é bom demais (Living is way too good, 2009)

3ª Scenarios starting with the picture, namely the scenario is only formed because of the pic.

LO – Vida Besta (Fool Life, 2009)

The pic is quite shadowy, so the tree set up right by the side gives the impression of the shadow. Here’s an example that you can make a scenario on clean pages.

LO – Minha São Paulo querida (My Dear São Paulo, 2009)

 LO – Terê (2008)

Were this picture out of this page, and it would probably be a silly pic, where only a window and a person appear, and nothing more, no context. But, inserted in a house, the window made all the difference and all the sense.

4ª Literal scenarios - Are those where we see all the story being told when it catches our eye.

LO - Adore Monte Verde (2011)

LO - Vida simples Nem tanto (Simple Life Not So Much, 2010)

 LO – Sweet Baby (2011)

 5ª Scenarios without a picture, and therefore quite literal.

LO - In Love (2009)

LO – Eat (2011)

 LO - Noite Feliz (Happy Night, 2008)

 6ª Mini-scenarios, which appear only in a piece of the LO.

LO - Beije-me (Kiss me, 2011)

LO – Hoje (Today, 2009)

LO – 32 (2010)

7ª Conceptual scenarios - It’s one of the hardest to recognize. Despite having scenic elements, it’s the concept, the “because” that gives the touch.
They’re like an art, it can’t be understood with explanations, you can only feel it.

Only as an example, I’ll explain some of them here.

LO – É possível (It’s possible, 2009)

What I wanted to pass is that a different world is possible, the inner world, because it’s from it that the outer world gets better. If we don’t fight for our inner change, nothing changes!

LO – À Espera (Expecting, 2011)

Reflexive LO, one of my works on the Tsunami series, and represents all that I expect from the inner transformation that I started some years ago.

LO - Sonhar... (To dream..., 2010)

Everybody has a dream, that dream that’s very ours, individual and not collective, it’s extremely particular… I call it a unique dream and tried to build a unique universe too, with its worlds where rain is colored and astronauts visit me!

Girls, I’ve described here 07 categories, but this subject is much more extense. I could stay hours talking about the becauses of each work. It’s a wonderful exercise of inner knowledge and discovery, because there are “becauses” to everything we put on a project, and they are our becauses, our concept!

It’s great to practice a different look over things and scrap’s also like that! Let’s think outside the box!

I hope you liked it! A big kiss, Adliz!

Um comentário:

  1. Olá..

    Acho os seus layouts super, mega divertidos. Adoro essas explosões de cores e diversão. Parabéns.




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